Economic Intelligence | Any Geography

Oakland County, MI

Welcome to Oakland County.

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Oakland County is the second most populous in the state of Michigan, representing 13% of the state's population.

Total GDP for the county increased 22%, in the five years ending in 2022, to reach $127.3 billion.

Between 2000 and 2024 presidential elections, Oakland County voted for Democratic candidates every single time.

Oakland County comprises Detroit-Warren-Dearborn, MI metropolitan area.

The largest city in the county is Rochester.

Surrounding counties and county equivalents include: Genesee County, Lapeer County, Livingston County, Macomb County, Washtenaw County, and Wayne County.

Presidential Election

🔵 Democrat    🔴 Republican

Election Year
Candidates (Party)*
Votes (% Total)Landslide
Scale**
🔵🔴
2000
🔴George W. Bush
🔵Al Gore
49.31%48.1%+
2004
🔴George W. Bush
🔵John Kerry
49.75%49.32%+
2008
🔵Barack Obama
🔴John McCain
56.53%42.02%+
2012
🔵Barack Obama
🔴Mitt Romney
53.56%45.51%+
2016
🔴Donald Trump
🔵Hillary Clinton
51.62%43.51%+
2020
🔵Joe Biden
🔴Donald Trump
56.36%42.31%+
2024
🔴Donald Trump
🔵Kamala Harris
Notes:
*Presidential Tickets
2000 (R) George W. Bush & Dick Cheney; (D) Al Gore & Joe Lieberman
2004 (R) George W. Bush & Dick Cheney; (D)John Kerry & John Edwards
2008 (D) Barack Obama & Joe Biden; (R) John McCain & Sarah Palin
2012 (D) Barack Obama & Joe Biden; (R) Mitt Romney & Paul Ryan
2016 (R) Donald Trump & Mike Pence; (D) Hillary Clinton & Tim Kaine
2020 (D) Joe Biden & Kamala Harris; (R) Donald Trump & Mike Pence
2024 (R) Donald Trump & JD Vance; (D) Kamala Harris & Tim Waltz
**Landslide Scale (county)
+ Victory margin was less than 20 percent
++ Victory margin was between 20 to 49 percentage points of more votes
+++ Victory margin was more than half but below three quarters
++++ Victory margin was three quarters or more

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Economic Significance

Key IndustryAs %
County GDP
GDP
Growth*
County GDP1100%22%
Government
Enterprises
4%16%
Private Industries96%23%
Agriculture<1%145%
Mining<1%67%
Utilities<1%33%
Construction3%21%
Manufacturing12%3%
– Durable9%0%
– Nondurable2%20%
Trade17%27%
– Wholesale10%16%
– Retail7%44%
Transportation1%66%
Information4%35%
Finance & Insurance9%26%
Real Estate15%40%
Professional &
Business Services
22%19%
Educational Services1%-5%
Healthcare &
Social Services
8%16%
Arts, Recreation &
Entertainment
1%-2%
Accommodation &
Food Services
2%30%
Other Services22%21%
Notes:
*Growth rates are based on most recent five-year value available and are updated dynamically
1. All industry total.
2. Includes various repairs, maintenance, personal care, religious organizations, social and professional organizations etc.

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Local Vibrancy

Total*Vibrancy
Indicator
(1-100)**
🚙 Automobile Dealers17694
🪑 Furniture &
Home Furnishings
20493
📺 Electronics & Appliance11593
🛒 Grocery Stores41995
🍾 Beer, Wine & Liquor Stores19295
⚕️ Health & Personal Care59797
⛽ Gasoline Stations35096
👕 Clothing Stores45595
👠 Shoe Stores10491
🧳 Luggage, Leather Goods & Jewelry15594
🏸 Sporting Goods9894
📚 Book Stores & News Dealers2281
🏬 Department Stores19696
💐 Florists4992
🎁 Gift, Novelty & Souvenir Shops7991
🐕 Pet & Pet Supplies 5691
🍺 Bars & Taverns10292
🍽️ Full-service restaurants113096
🍔 Limited-service restaurants118396
🏠 Offices of Real Estate Agents & Brokers50594
🛏️ Traveler Accommodation16695
Notes:
* Total counts of establishments are places of business.
** Vibrancy score is based on comparisons of relevant establishments per square mile of land area among all counties and county equivalents in the United States; A score of 100 means the county is in the top one percentile.

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Wealth Indicators

Household Income by Distribution
As % County’s
Total Household Income
Average Household Income
Maximum Household Income
Top 5%119%$286,100 N/A
Top 20%46%$173,800 $182,200
Next highest 20%24%$88,900 $107,800
Middle 20%16%$59,100 $71,600
Second lowest 20%10%$36,900 $47,000
Bottom 20%4%$15,200 $26,500
Notes:
1. Households with aggregate income above 95% of all households in the county
% Total
Households
Average Household
Income*
Wages & Salaries67%$74,100
Self-Employment10%$33,400
Investment Income116%$17,300
Social Security43%$23,300
Supplemental Security7%$11,100
Public Assistance3%Below $10,000
Retirement31%$22,500
Notes:
* Calculation based on households claim to have specific source of income; Households may have more than one source of income
1Includes interest, dividends, and net rental income

Under
25*
Age 25
to 49*
Age 50
to 64*
Age 65
& Older*
Below
$25K
1%2%4%5%
$25K
– $49K
1%4%4%6%
$50K
– $99K
1%9%9%8%
$100K
– $199K
<1%11%13%6%
$200K
& more
<1%5%10%2%
Notes:
* Age of heads of households

 

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Median Earnings by Worker Characteristics
Race/EthnicityMaleFemale
Non-Hispanic White$45,000 $28,200
African-American$23,200
Hispanic$35,600 $20,500
Asian$28,700
Level of Education MaleFemale
Below Highschool$38,300 $18,300
Highschool & GED$43,700 $27,100
Some College to
Associate’s
$51,500 $30,200
College/Bachelor’s
Degree
$55,800 $41,900
Graduate Degree$69,000 $65,400
OccupationMaleFemale
White-Collar1$64,900 $43,200
STEM2$63,100 $52,700
Gray-Collar3$57,000 $33,200
Pink-Collar4$35,300 $16,600
Sales5$49,900 $21,000
Blue-Collar6$44,000 $32,500
Notes:
1. Management, business, science, and arts occupations
2. Computer, engineering, and science occupations
3. Protective service occupations including firefighters and law enforcement
4. Personal care and service occupations
5. Sales and sales related
6.Production, transportation, and material moving occupations

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Climate Risks

Disaster CategoryNatural Hazard
Risk Rating
Annual Loss
Per Capita
Avalanche
Coastal Flooding
Cold Waves+++$
Drought
Earthquake+$
Hail+$
Heat Waves++$
Hurricane+$
Ice Storm++$
Landslide+
Lightning++$
Riverine Flooding+++$
Strong Wind+$
Tornado++$
Tsunami
Volcanic Activity
Wildfires+
Winter Weather++
Notes:
Locations with insufficient data or not rated are left blank.
+: Very low to Relatively low risk ratings
++: Relatively moderate
+++: Relatively high
++++: Very high
$: Expected per capita annual loss from the natural disaster is below $100
$$: $100-499
$$$: $500-999
$$$$: $1,000 and more

 

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